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analogies

Definition: What is a suggestive brand name?

March 19, 2019 by How Brands Are Built Leave a Comment

A suggestive brand name is a brand name that evokes a quality of the underlying brand.

Filed Under: Naming Tagged With: analogies, brand glossary, brand names, brandchannel, BusinessDictionary, Definitions, evocative names, Harvard cyber-law blog, metaphors, naming approach, Sticky Branding, suggestive names, The Naming Group

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