A few months back, at an overpriced San Francisco juice shop, I met up with a woman interested in becoming a professional namer. After 10+ years in the naming world, I’d had this conversation before. When people hear I’m a namer, their response is often some combination of, “That’s a job?” and “I think I’d […]
“Professional namer.” Yes, it’s a real job. In case you’ve ever been curious what it’s like to do this job, we’ve pulled some of the web’s best articles by and/or about namers and the wonderful, weird world of brand naming.