A quick internet search will tell you there are five “most common” types of brand names, six “name categories,” seven “popular” types of brand names, 10 “types of brand names to consider,” three “categories” of brand names that include over 13 types of names, and 18 types of product names. In case your head isn’t […]
compound names
Definition: What is a naming construct?
A naming construct is how a brand name is structured (e.g., real-word names, coined names, compound names).
