When building a unique brand, it is vital to think about everything from your logo to brand colors, typeface, and tagline. Ideally, you should also have a compelling message that you would like to share with the world. Next, you should find ways to be consistent with your message. In other words, avoid telling people […]
logo design
What are the important elements of a logo?
Designing a logo is a deliberate and conscious process of choosing design elements that, collectively, mean something very specific. Everything from shapes to colors and from layout to fonts should be backed by strategy: What do you want people to think/feel when they look at your logo? Are you going after “premiumness” or “easy access”? […]
10 ways to promote your new brand
Hundreds of brands compete in almost every niche, so how can you promote your brand, make your company stand out, and ensure stable business growth? The only way to do it is by offering high-quality services and creating a solid strategy to promote your brand. In this post, we are going to focus on the […]
Branding trends for 2021 (Best of the Web)
‘Tis the season for end-of-the-year lists, and we’re keeping our eyes open for the inevitable slew of “branding trends for 2021” posts. Below, you’ll find a summary of what we’re seeing across all the posts we’ve identified, followed by a list of the best 2021 branding trends posts out there. Roundup of branding trends […]