We’re just weeks away from the official beginning of Atlantic storm season. Along with tropical storms and hurricanes, we can expect a handful of the perennial articles about how storms are named. You probably already know the basics: Hurricanes are named with alternating male and female names, organized alphabetically and starting over each calendar year. […]
product naming
Best of the Web: What it’s like to be a professional namer
“Professional namer.” Yes, it’s a real job. In case you’ve ever been curious what it’s like to do this job, we’ve pulled some of the web’s best articles by and/or about namers and the wonderful, weird world of brand naming.
Best of the Web: Naming guides from naming firms
Looking to create a new brand name on your own, without hiring an outside consultant or naming firm? Before you dive in, you may want to review one of these free naming guides from some of the best naming firms out there.
