Note: I am not an attorney. This article about preliminary trademark screening is for informational purposes only. It should not be construed as legal advice for any individual matter, nor does it create an attorney-client relationship between you and me (the author) or the publisher. For further questions, I strongly recommend you speak to a […]
trademark availability
Ten reasons there are so many “X and Y” brand names right now
“X and Y” brand names (brand names in the style of “___ and ___”) are everywhere. This construction has been around for a while—think Johnson & Johnson, Ben & Jerry’s, Abercrombie & Fitch—but lately you can’t stroll a mall or browse online without running into “and,” “+,” or “&,” particularly in apparel and food and […]
