Blog posts and podcast episodes about trademarks

Blog posts

Blinded by The: A deep dive into Ohio State University’s latest trademark application

Perry Gattegno · August 22, 2019

Rachel Bernard

Branding news roundup: April/May 2019

Rob Meyerson · June 3, 2019

Circles

Oddballs of the trademark family: Collective and certification marks

Perry Gattegno · November 29, 2018

Circle R

Ten ways to “trade dress” for success

Perry Gattegno · September 27, 2018

Ten reasons there are so many “X and Y” brand names right now

Erin Milnes · September 11, 2018

What’s in a trademark?

Perry Gattegno · August 8, 2018

Definition: What is a trademark?

How Brands Are Built · August 6, 2018

Trademarks and the spectrum of distinctiveness, part two

Perry Gattegno · June 15, 2018

Trademarks and the spectrum of distinctiveness, part one

Perry Gattegno · June 14, 2018

Podcast episodes

Wrapping up season one: Tips for the naming process

Rob Meyerson · July 2, 2018

Eli Altman started freelance naming at age sixteen

Rob Meyerson · June 25, 2018

Scott Milano does sprints in the morning

Rob Meyerson · June 18, 2018

Laurel Sutton could talk about linguistics all day

Rob Meyerson · June 11, 2018

Jonathan Bell starts with coffee and a sheet of paper

Rob Meyerson · June 4, 2018

Amanda Peterson considers CamelCase a crime

Rob Meyerson · May 29, 2018

Steven Price says “go,” “maybe,” and “maybe not”

Rob Meyerson · May 21, 2018

Clive Chafer has a wonderful thesaurus

Rob Meyerson · May 14, 2018

Shannon DeJong is a hummingbird and a drill

Rob Meyerson · May 14, 2018

Anthony Shore’s naming partner is a neural network

Rob Meyerson · May 14, 2018

This is_ How Brands Are Built

Rob Meyerson · March 5, 2018